"Nogtevoy Service" (Nail Service) is a manual magazine for manicure and pedicure masters, specialists in nail drafting and modeling, administrators of beauty salons and nail studios. The magazine»s conception is based on theory of continuous education that gives masters an opportunity to find interesting and useful information and thus to effectively rise to a higher professional level. Nail Service Magazine highlights various medical problems and ways of their solving, introduces to specialists various methods of nail drafting and manicure techniques, gives recommendations concerning business conducting, tells of the latest novelties in nail service filed. Colour insets with photos of the latest well-known designers collections are published in every issue of the magazine. Since 2006 the magazine has been being issued 6 times a year, its volume is 116 - 166 pages. In 2004 the magazine started issue of video encyclopedia. The first volume Nails modeling and design presents workshops of the leading nail service specialists. The following two volumes is devoted to natural nail design and pedicure. Nogtevoy Service magazine is the organizer of annual Nail Service School. Subscription index is 80505 (by "Newspapers and Magazines" catalogue of "Rospechat" Agency); 38013 (by united catalogue "Russian Press").
ISSUE CHARACTERISTICS Format 210 x 297 mm Volume 116 – 166 pages Periodicity 6 issues per year Language Russian Circulation 19 000 copies
EDITORIAL FEATURES Super master: work shops, creative design Technology: exclusive technologies of manicure and pedicure, nail design and massage School: medical problems, skin and nail diseases, its treatment and prevention, instruments and special products Business: useful information for directors of beauty salons and nail studios Event: reports on events in the industry Showcase: information about novelties and launches Agenda: educational projects, work shops, seminars, etc.
Colour insets with photos of the latest well-known designers collections are published in every issue of the magazine.